Publications by tiago wandschneider
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Manuals
A Guide to Rapid Market Appraisal (RMA) for Agricultural Products
This manual seeks to provide a basic understanding of marketing concepts and how this knowledge can be used to assist farmer groups to produce goods. It also aims to identify opportunities to introduce or strengthen local business development services, all based on market demand.More
Manuals
Advice Manual for the Organisation of Collective Marketing Activities by Small-Scale Farmers
This step-by-step manual is designed to help development agency staff lead smallholder farmers to use group marketing strategies that can increase the value of the goods they sell. It provides guidance to groups on how to choose strategies. Topics include democratic decision-making systems, task...More
Manuals
A Market Facilitator's Guide to Participatory Agroenterprise Development
This manual seeks to empower farmer groups with the necessary skills to make informed decisions for their economic development, based on an analysis of their surroundings, assets and skills. The methodology also aims for outcomes that are equitable, gender focused and participatory. This is a...More
